Hj. Basirudin B. Borhan
Haji Basirudin Borhan borned in July 1943 is the joint owner of Ashe Enterprise Sdn Bhd (Ashe Enterprise). He was raised as a child in Singapore and soon moved to Kuala Lumpur in 1956.
Started his career in advertising industry where he has climbed up the ladder to be Producer in J Walter Thomson (JWT). Well known for his commitment and dedication, Hj Basirudin has enjoyed working with various celebrities in his career as Producer. His discipline and professionalism in his career has earned him the trust to be representing JWT to receive award on the company behalf for the Malaysia Airlines advertisement during the Anugerah Angkasa.
Supporting the idea of Hajjah Samsidar back then to form a book supply company, Haji Basirudin has become one of the pillars to the establishment of the Ashe Enterprise. Being true to his principal of “Do the right thing” has made the company achieve success during these past years.
Haji Basirudin vision’s of Ashe Enterprise is to be the market leader in books supply industry in Malaysia with quality services.